One of my last blogs was about declining SAT scores. As I am an avid reader I stumbled on a little history that motivated me to revisit the topic of the SAT. Diane Ravitch, who is my education writing idol, wrote in her book, The Death and Life of the Great American School System, that back in 1975 on its front page, the New York Times reported that SAT scores had fallen steadily for over a decade. Talk about ahistorical! The story goes on to report that a commission was appointed in 1977 to examine the causes of the decline in the test scores. The commission concluded that the increased numbers of minority students taking the SAT were one reason for the decline. They site that minority students on average score lower on the SAT than traditional test takers (white counterparts). But eyebrows are raised when traditional test takers scores are lower, and they were. The commission goes on to explain that while the composition of test takers changed, the decline could also be attributed to learning erosion caused by increased television viewing, higher divorce rate and political upheaval. Also, the emphasis on humanities, considered non-academic, de-emphasized critical and computational thinking. Other research discovered that enrollment in math, science, and foreign language had fallen as well.What followed was the notorious, “A Nation at Risk”, a report heralded by the Reagan administration in 1983. The name alone congers fear. If you listen while reading the title there is a crescendo of villainous music. That report detailed pending doom and decried a “crisis in education”. It conveys the unimaginable, the United States was being surpassed by other nations in academic attainment. When the press got a hold to this knowledge about the state of education, our nations students were all but condemned to dumbness. While the report outlined many things wrong with education it was used as tool to justify agendas that exceeded any recommendations the report could provide. Using A Nation at Risk there were pushes for the shut down of the U.S. Department of Education, initiating a business approach to education, school closures, state takeover of districts, elimination of humanities courses, and punitive approaches to school accountability. Most ironically, testing was hardly mentioned.
Is this Déjà vu? This same debate is still raging. Nothing, in now 40 years, has changed. The same things are said, with the same amelioration being made. If the same approach didn’t improve education 40 years ago, why would they work now, particularly on the same issues? There is a idiom that goes, insanity is doing the same thing over and over again and expecting different results. I believe that many are in the midst of some sort of hysteria when it comes to education. But, there is a vested effort to keep the masses this way. Gloom and doom are probably the best way to move an agenda forward. A Nation at Risk spawned education legislation that has been championed since the Reagan administration that are predicated on fear. We’ve seen No Child Left Behind, Race to The Top, and now Every Student Succeeds Act (ESSA) – I’ll talk about ESSA in another blog. These legal mandates are directed to get those test scores higher by directing the locus of education. The test are simply the means to measure the effectiveness of not content and teaching, but agendas.
Confused? So was I until I stopped looking at the initiatives and began looking at the business of education. Education is a $169 billion dollar a year enterprise. That is big money. And, I am only referring to K through 12 education. College is an whole other chunk of major change. With so much money involved, who stands to gain the most from this conglomerate is not the students, but big business. The education market sounds like a broken record because those old arguments are very successful. It makes no sense to change a profitable business model. On average student spending only accounts for 16 % of that $169 billion budget, the lion’s share goes to student data software developers, test companies, publishers, and consultants. These entities get more money out of the education accounts than the actual students. They do this by talking the numbers in favor of their enterprise. Here’s what I mean: to sell a service, I tell you the numbers are terrible, test scores are at an all time low. I evoke more fear of the negative effects of minorities, bad teachers, and resources that are taken a way from talented students. Then I say, you need my services/help to turn these numbers around as indicated by the student data management software I just sold you. You need my test to measure student success and the more students who take the test the better measurement of student capabilities. Your students need to be prepared to take the test. My textbooks, curriculum, and education products will get your students ready for the test. I tell you public schools are mismanaging the money, send your child to corporate funded public-charter schools that have more spending per-student ratios, smaller classrooms, and are managed by businesses who know how to effectively manage to maximize efficiency and get results. And, that’s how they make money hand over fists.
These entities see the profit in the fear of low test scores to the tune of tens of billions. With those kind of numbers, we all need to rethink our career choices. The money is in education. The financial sector is numbers oriented. They value investments based on statistics. It is well known, but rarely talked about, that the education reform movement has been financed and steered by corporate interest. Big business foundations, such as Gates (Microsoft), Walton (Walmart), Zucherberg, and Broad (Sun Life) have poured billions into charter school start-ups, sympathetic academics and scholars, media campaigns (including Hollywood movies) and power brokering the careers of privatization promoters who dominate the education policy debate from local school boards to the U.S. Department of Education. In recent years, hedge fund operators, venture capitalists and investment bankers have jumped onto the education reform bandwagon. These folks finance charter schools, sit on school boards, and are members of associations and management companies that vow to fix education. These same entities own the test, textbooks, technology and education consulting firms that claim to have the tools to rescue education.
Take Pearson, for example. This British publishing giant moved into the U.S. education business in 2000. They bought a U.S.education company for $2.5 Billion. Chump change when you consider that they have turned that investment into a $69 billion profit. They managed to do this by wielding an enormous influence over American education. Pearson writes the textbooks and tests that drive instruction in public schools across the nation. The company’s software grades student essays, tracks student behavior and diagnoses — and treats — attention deficit disorder. The company administers teacher licensing exams and coaches teachers once they’re in the classroom. It advises principals, the administration and parents for that matter. It operates a network of three dozen online public schools, and, co-owns the for-profit company that now administers the GED. Pearson brags that it is the largest custodian of student data anywhere – meaning they sell the registration software that tracks students and their lifecycle in schools. Amazing since I am only talking about its K-12 business.
In addition, public contracts and public subsidies — including at least $98.5 million in tax credits from six states — have flowed to Pearson in spite of the company inability to demonstrate that its products and services are actually producing academic gains. The state of Virginia recertified Pearson as an approved “school turnaround” consultant in 2013 even though the company could not directly prove that their results, particularly when those results, at best, were mixed. Only one of the five Virginia schools that Pearson cited as references improved both its math and reading proficiency rates against the state averages. Two schools lost ground in both math and reading and the other two had mixed results. Regardless, Philadelphia’s State officials said Pearson met all the criteria they required of consultants. Meanwhile on the pacific coast, Pearson sold the Los Angeles Unified School District an online curriculum that it described as revolutionary — but that had not yet been completed, nor tested in a large district, before the LAUSD agreed to spend an estimated $135 million on it. Sadly, this purchase was made in spite of teacher’s disliking the Pearson lessons and rarely use them, as discovered from an independent evaluation.
My favorite aunt, who is no longer living, talked about this type of fear mongering for profit. She called it the “Okey Doke”. The Okey Doke is the equivalent to the snake oil salesmen, selling the cure for a made up ailment. Education is not sick with the illnesses the education companies claims it has. Can it be improved? The answer to that question is, always. Our world changes every day and students need to be able to respond to this change. Education can prepare students for the unexpected and the unimaginable. But as parents, educators, and students we need to scream, “enough with these test”, stop scapegoating minorities, schools, and teachers and insist on qualitative methods of conveying student achievement and stop big business from filling their bank accounts at the expense of our children.